Together we design what works.
l’ve been a Deli.cio.us customer for many years, and their browser plugin has been an indispensable tool for writing my book, Designing Search: UX Strategies for eCommerce Success. The plugin is still as delicious as ever, but the login experience has become a cloying, putrid Durian mess that became enough to justify the pain of 2 hours of migrating to and learning another service. Don’t let your customers walk out on you. Avoid these 5 key issues in your login process.
How would an experience on a 7-inch tablet (like Amazon’s Kindle Fire) differ from one on a 9.7-inch tablet like the iPad? How does the size of the tablet device play into the application design, and how the user interacts with the device? Do smaller 7-inch tablets have the potential to be as popular as the larger iPad, from a user experience perspective?
Twitter , Facebook, email, IM… Will the new Google + Circles become “the One Circle to rule them all”, the social network everyone will want to join? While the jury is out, Google + is helping us frame the challenge to becoming The One Network: connection and communication.
In contrast to desktop Web search, auto-suggest on mobile devices is subject to two additional limitations: typing avoidance and slower bandwidth. The new patent-pending design pattern, Tap-Ahead, uses continuous refinement to create an intuitive, authentically mobile auto-suggest solution. This helps dramatically reduce the amount of typing needed to enter queries, and utilizes slower mobile bandwidth in the most efficient manner. Using this novel design pattern, your customers can quickly access thousands of popular search term combinations by typing just a few initial characters.
Specialized drop-down menu are one of the ways of creating immersive experience in mobile e-commerce search UIs. A novel design pattern, status bar drop-down menu, allows 100% of the screen real estate to be dedicated to search results, while also providing convenient and intuitive access to navigation and filter functions.
In confined mobile computing interfaces, on tablet devices or in complex virtual environments, transitions are an authentic, minimalist way of enabling way-finding, displaying system state and exposing crucial functionality – in short, they are key in creating a superior user experience. Here is how to storyboard transitions quickly using Post-it notes.
Introducing Integrated Faceted Breadcrumb (IFB) design that integrates the power of faceted refinement with the intuitive query expansion afforded by browse.
People love to search by brand names. On the small screens of mobile devices, well-designed landing pages can provide a much better experience than keyword search results. This makes brand landing pages today’s biggest sleeper opportunity for mobile and tablet ecommerce. But you have to learn to be completely ruthless with your features and content. Here’s how.
In Part I of Design Patterns for Mobile Faceted Search, I looked at Four Corners, Modal Overlay, Watermark, and Full-Page Refinement Options design patterns, which maximize the mobile screen real estate. This column covers strategies for making people aware of the filtering options and methods of improving transitions between the various states of a search user interface.
In my previous Search Matters column, Designing Mobile Search: Turning Limitations into Opportunity, I discussed how mobile search user experiences differ from those on the Web. In this and my next column, I’ll look specifically at the challenges and opportunities of mobile faceted search. This column covers design patterns for maximizing the real estate available for search results, while the next will cover strategies for making people aware of filtering options.
“One of top 3 books on search” “One-stop shop for great search” “Tons of ideas…super-useful” “Utterly fantastic! Buy it!.”
A custom workshop - just for your team. Come With Questions.
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Mobile requires a new level of sophistication, discipline and minimalist thinking. With years of experience designing mobile and tablet experiences for top firms like eBay, Wells Fargo, WebEx and IBM comes expertise. Knowing when to follow design patterns. When to break them. And when to invent new approaches that redefine the industry.
If you are designing for mobile or web, you can't afford to ignore search. Search is more than mere technology. It is an experience. A moment of flow, of meaning. A quiet conversation with your customer. That is why Greg wrote Designing Search: UX Strategies for eCommerce Success. We help you get the search UX right. And keep your customers talking.
User experience design means anticipating key details. So your customers don't have to. A superior level of service, that makes doing business with your company a delight. My 80/20 light-weight rapid design, prototyping and testing process ensures very doable, step-wise improvements and 10-20X ROI. Stay on top of your User Experience. Without spending a fortune.
