For many years since its release, the Android OS has been behaving like a teenager in the grip of raging hormones. Growth has been nothing short of explosive and the changes have been sweeping and profound. With the release of Ice-Cream Sandwich OS, the UI standards and design elements have changed dramatically and the platform has really matured and even stabilized somewhat. Nevertheless, the OS has retained itâ€™s rebellious hacker DNA with unique features that are authentically Android.
Like the overzealous zombie cross-breed between a lawyer and a customs agent, End User License Agreements (EULAs) require multiple forms to be filled out in triplicate, while keeping the customers from enjoying the app they have so laboriously invested time and flash memory space to download.
Despite a great deal of mobile innovation, many creators of financial apps still copy their interface patterns from the desktop Web, even though these patterns are not as well suited to the mobile space. Small screens, custom controls, divided attention and fat fingers demand different thinking when designing for mobile: taking what works on the Web and converting it into authentically mobile flows using simple, effective design patterns.
Course Description This course teaches how to create best-of-class cross-channel customer experiences on the mobile, tablet and web. Using Mobile-First design principles, students will learn the practical modern UX methods and best design approaches for each channel, with special focus on critical elements of mobile apps, search, navigation, forms and workflows. Although no technical expertise …
E-Consultancy’s exclusive invitation-only roundtable event, Digital Cream San Jose is an opportunity for senior client-side digital marketers to discuss best practice and the reality of digital marketing with the industryâ€™s â€˜cream of the cropâ€™.
The event is designed to help you meet your peers and learn from each other about the latest best practice, what’s working and what’s not.
It’s a ‘hands-on’ participatory event: you will network and learn through discussion, roundtables and debate. Attend FREE as my guest by subscribing to Mobile and Tablet Design Secrets.
The Cross Channel UX Elements framework is a practical design tool you can use to create â€œMagic Momentsâ€ of flow and delight for your customers across the different channels in a more deliberate fashion, rather than arriving at great designs only through occasional happenstance.
When mobile or tablet design is executed well, the device feels like the extension of our bodies. Because interfaces respond even before we consciously give them a command. Often, the interface â€œdissolves in behaviorâ€ and we feel empowered, as though the device we hold in our hand is the equivalent of Iron Manâ€™s suit of cybernetic armor, or Batmanâ€™s utility belt. I call this empowering experience a â€œMagic Momentâ€.
Why do some million-dollar apps fail, while simple apps like Instagram make billions? The answer is “Magic Moments”. And on May 16th, the author of best-selling book “Designing Search: UX Strategies for eCommerce Success” will show you how to create “Magic Moments” in your own Mobile and Tablet apps.
NOTE: Not for beginners. The Expert Strategy(TM) Series is aimed at mastery of advanced design principles.
“The QR Codes that Convert webinar has already paid for itself. I was able to tweak a clientâ€™s QR campaign today, using what I learned, and it started increasing their customer engagement right away. I would recommend this webinar to anyone using QR codes in their marketing campaigns or anyone advising clients who use QR Codes.” â€“ Marty Diamond, Diamond Website Conversion
You can view the recording made April 6th, 2012.
… until you read this article. I had a QR code on my business card for years, and studied how to engage people after the initial QR Code scan, and how to drive tangible value. Here I will reveal everything I learned about using QR Codes for personal and social connection, including using special formats like MECARD, and the secrets of linking to Twitter, LinkedIn, blog posts and custom landing pages.
In my experience, mobile usability tests, as they are popularly conducted, are a waste of time and resources and in vast majority of cases fail to lead to creation a better mobile product. Instead, I conduct RITE (Rapid Iterative Testing and Evaluation) studies: the only methodology that Iâ€™ve actually experienced in the real life yielding more delightful, usable and successful mobile products in less time.
Sites like YouTube and Facebook are already projecting mobile use to surpass desktop use as early as *this year*. Whatâ€™s your mobile and tablet strategy? Allow me to humbly present the wisdom I got from the experience of walking the last 365 miles. Barefoot. In the snow. Uphill both ways.
l’ve been a Deli.cio.us customer for many years, and their browser plugin has been an indispensable tool for writing my book, Designing Search: UX Strategies for eCommerce Success. The plugin is still as delicious as ever, but the login experience has become a cloying, putrid Durian mess that became enough to justify the pain of 2 hours of migrating to and learning another service. Don’t let your customers walk out on you. Avoid these 5 key issues in your login process.
“Designing from Zero” – how to analyze UI challenges that are often the hidden cause of zero-results pages as a catalyst for creating powerful, original design solutions that create customer delight and business revenue.
I wrote the definitive book on the subject: â€œDesigning Search: UX Strategies for eCommerce Successâ€. In this workshop, I help you understand and create a cross-channel digital search strategy and show you how to improve the search experience through practical, intuitive interface design patterns that create 10X or more in ROI.