Design That Works.

Digital Cream * June 19, 2012 * San Jose, California

E-Consultancy’s exclusive invitation-only roundtable event, Digital Cream San Jose is an opportunity for senior client-side digital marketers to discuss best practice and the reality of digital marketing with the industry’s ‘cream of the crop’.

The event is designed to help you meet your peers and learn from each other about the latest best practice, what’s working and what’s not.

It’s a ‘hands-on’ participatory event: you will network and learn through discussion, roundtables and debate. Attend FREE as my guest by subscribing to Mobile and Tablet Design Secrets.

Search Results Satori: Balancing Pogosticking and Page Relevance

When designing the data and layout for search results pages, the challenge is finding the right balance between providing enough information in individual search results, so customers can make informed decisions without pogosticking, and providing enough relevant search results on each page of results to warrant further exploration of the site.

Making $10,000 a Pixel: Optimizing Thumbnail Images in Search Results

In search results, the old adage a picture is worth a thousand words rings true. When it comes to making your search results more efficient to use, more relevant, and more attractive, while dramatically increasing your conversion rates and revenues, images reign supreme. This column discusses how to avoid common pitfalls, and get the most out of your thumbnails.