Design Caffeine» Workshop

Enterprise Search Summit Fall * November 1-3, 2011 * Washington, DC

Greg Nudelman — Tue, 01 Nov 2011 19:32:14 +0000

Ubiquitous Enterprise Search: New Design Approaches for Mobile and Tablet
The rise of smart phones and tablets is an unprecedented opportunity for enterprise search to escape traditional limits and become the single best way to access all enterprise information. It has the ability to bring search to where the business processes and decisions actually happen, in real-time, connecting your employees with vital enterprise resources and with each other. New features enabled by mobile devices include geo-location, still image and video input, voice search and unprecedented personalization. Yet mobile search also juggles some crushing constraints: limited screen real estate, fat fingers, slow and spotty connections, multi-tasking and shortened attention span, all of which dictate careful consideration of the design of search interface. Lessons from ecommerce and other consumer-oriented mobile designs will provide practical strategies on managing the high-risk mobile search investment and growing the scope of enterprise search offerings.

Enterprise Search Summit website ⇒

GOLD SPONSOR: DrawCamp * October 23, 2011 * Milwaukee, WI

Greg Nudelman — Sun, 23 Oct 2011 01:01:27 +0000

Agile Mobile Prototyping with Post-It Notes
Mobile is the next frontier for designers and developers alike with explosive growth and universal appeal unlike that of any other technology. And nowhere more than in mobile, is it more important to distill the experience down to essentials. While it’s tempting to fantasize about getting the mobile experience right the first time, in reality this rarely, if ever happens. Partly, this is due to the limitations of the mobile platform itself: as a designer you can’t provide extensive navigation structures, helpful content or visuals to ameliorate information architecture issues or interaction disasters. These factors make accessible mobile prototyping and continuous customer testing a virtual necessity for a successful mobile project. Unfortunately, most reliable desktop web prototyping frameworks such as Axure, Fireworks, Dreamweaver and HTML are too heavy and cumbersome for rapid prototyping on mobile devices and require significant investment of money and time.

Enter agile mobile paper prototyping. In this intensive, hands-on session, participants will learn how to use a pack of post-it notes to successfully simulate a mobile device and re-create and study key interactions, transitions and touch-screen control ergonomics cheaply, quickly and accurately. Participants will walk away with a set of completed paper-prototype screens of their next app, ready for testing. A limited number of Post-it notes packs will be provided, on a first-come basis.

http://www.drawcamp.net/

ScketchCamp Chi * October 22, 2011 * Chicago, IL

Greg Nudelman — Sat, 22 Oct 2011 01:01:10 +0000

Agile Mobile Design Sketching
Mobile is the next frontier for designers and developers alike with explosive growth and universal appeal unlike that of any other technology. And nowhere more than in mobile, is it more important to distill the experience down to essentials. While it’s tempting to fantasize about getting the mobile experience right the first time, in reality this rarely, if ever happens. Partly, this is due to the limitations of the mobile platform itself: as a designer you can’t provide extensive navigation structures, helpful content or visuals to ameliorate information architecture issues or interaction disasters. These factors make accessible mobile prototyping and continuous customer testing a virtual necessity for a successful mobile project. Unfortunately, most reliable desktop web prototyping frameworks such as Axure, Fireworks, Dreamweaver and HTML are too heavy and cumbersome for rapid prototyping on mobile devices and require significant investment of money and time.

http://www.sketchcampchicago.com/

Designing for Mobile & Tablet Workshop * October 21, 2011 * Milwaukee, WI

Greg Nudelman — Fri, 21 Oct 2011 01:01:16 +0000

Today, mobile experiences are beginning to dominate our connection with technology. Stories we read. Places we go. Stuff we buy. Food we eat. Who we interact with. Mobile is increasingly becoming the platform, the operating system on which we run our digital lives. In this intensive hands-on workshop, you will learn to design authentic mobile and tablet websites and apps that deliver experiences your customers will love to come back to again and again. And create a return on investment that will make your business people tremble with greed.

Mobile design is challenging, and calls for a unique design approach. Instead of typing into search boxes, for example, people are increasingly learning to use augmented reality, voice search, recent search history, keyword suggestions, GPS locators, QR codes, NFC signals, multi-touch and motion interactions to obtain and navigate search results. Often, on mobile devices, the best search is no search at all, but being able to use a mobile device to get the results we want served to us without requiring any input or effort on our part—without any search interface whatsoever.

DESIGNING FOR MOBILE? WE WROTE THE BOOK.

The workshop is run by Greg Nudelman, Principal/CEO of DesignCaffeine, Inc. and author of the best-selling Wiley book “Designing Search: UX Strategies for eCommerce Success”, with particular focus on mobile design patterns and strategies. Greg is a veteran of mobile and web UX design consulting, with over 12 years of creating elegant designs with abundant ROI, advising large companies (eBay, PayPal, WebEx, Cisco, Wells Fargo, CapitalOne, Rearden) and creative startups (Groupon, Ketera, ThirstyPocket, Grockit, Traveltipz). Greg wrote over 30 industry articles and authored several patents and patent applications.

BRING QUESTIONS. RETURN WITH WIREFRAMES.

This workshop is limited to 45 people. We break up into small groups that will form a 1-day master-mind alliance that will help you, with our close individual attention, to turn your questions, ideas and new insights you will gain during the workshop into detailed, hand-drawn wireframes of your new tablet and mobile interface improvements.

RULE THE WILD WEST.

Mobile design is now in the Wild West mode, and many new ideas and design patterns are only just beginning to emerge. Well-executed mobile design seems deceptively simple, but it is highly sophisticated. Every little thing is important, and it’s hard to get everything right the first time, making expert guidance and user testing essential. Greg took two years to study and write down the most important mobile design patterns and ideas in his book. Now Greg brings his expereince into his workshop, to provide a solid foundation on which product teams could build their own mobile and tablet designs. This workshop is an opportunity to nurture and develop your unique ideas with Greg’s expert guidance so they blossom into amazing mobile experiences your customers will rave about.

DON’T DUMB DOWN. MOBILIZE.

With step-by-step instruction, targeted exercises and individual attention we will show you how to:

Distill the experience down to essentials… and re-invent your interface with mobile-first approach
Create the zero search results page that will delight customers and deepen their connection with your brand
Pick the mobile faceted search pattern that’s right for you
Create brand and product landing pages that generate 10x the ROI
Correctly use the powerful More Like This pattern
Implement your auto-suggest using the patent-pending Tap-Ahead design pattern
Create immersive experience using lessons from popular mobile games like Angry Birds
Understand the use-cases and ergonomic differences between tablet and mobile phone and how to create the right UI for each device
Create mobile forms and mobilized content — everything you need to design your new application
Setup your guerilla mobile user research program on a shoe-string budget.

Create a mobile & tablet experience your customers will brag about. Register today.

WHO SHOULD ATTEND

Anyone designing and building mobile & tablet websites and apps. UX Designers. Interaction Designers. Graphic Designers. Content Managers/Producers. Educators. Programmers. Product Managers. VPs. CEOs.

LOCATION AND SCHEDULE

Workshop location is: Marquette University
Johnston Hall room 103
1131 W. Wisconsin Avenue
Milwaukee, WI 53201-1881

Workshop runs 1 full day, Friday, October 21st, from 9 am to 5 pm. Doors open at 8:30 for sign-in. There will be morning and afternoon beverage/snack breaks. Lunch will be on your own; a list of local restaurants will be provided.

REGISTRATION RATES

Regular price: $399

Each registration includes a copy of “Designing Search: UX Strategies for eCommerce Success” by Greg Nudelman (Wiley, 2011).

GROUP DISCOUNT

Groups of 3 or more get a 10% discount. Select a group discount rate when registering.

CANCELLATIONS

Payment is required in advance; but it is refundable, less a $100 processing fee, if you notify us at least one week before the workshop. If you fail to attend and do not notify us at least one week in advance, your money will not be refunded. Notify us about cancellations by sending a message to Greg.Nudelman@DesignCaffeine.com.

EVENT SPONSORS

	Diederich College of Communication at Marquette University
	Milwaukee Interactive Marketing Association

SILVER SPONSOR: UX SketchCamp * May 28, 2011 * San Francisco, CA

Greg Nudelman — Sun, 29 May 2011 05:23:35 +0000

Storyboarding iPad Transitions
In this session we will dig deep together into the frame-by-frame analysis of popular iPad interface transitions and discuss the animation principles behind the secrets of industrial design magic that makes iPad transitions such a compelling experience. Then, I will demonstrate how to easily draw both existing transitions and any new design ideas in a fun storyboard format using post-it notes (provided). At the end of the session, the participants will gain understanding of the basic structure of iPad transitions, and be able to design and document both existing transitions and their own UI transitions ideas in storyboard format and create design deliverables necessary to achieve team consensus.

Skill Level: Basic. No drawing talent is necessary! If you can draw a line and a box, I can show you how to draw transitions.

SketchCamp website ⇒

Storyboarding iPad Transitions Article on BoxesandArrows

WebVisions * May 25-27, 2011 * Portland, OR

Greg Nudelman — Thu, 26 May 2011 05:12:37 +0000

Designing Effective Mobile Ecommerce Search

This quick, roll-up-your-sleeves/hands-on workshop with audience participation. I will concentrate on new mobile search patterns for immersive experiences and a novel auto-suggest design pattern called Tap-Ahead.

Session is scheduled for Thursday, May 26th, from 11:00 to 11:30 a.m. in the Tech Pod.

WebVisions website ⇒

Enterprise Search Summit * May 10-11, 2011 * New York, NY

Greg Nudelman — Wed, 11 May 2011 05:59:20 +0000

Designing Mobile Enterprise Search – Lessons From Mobile Ecommerce
This hands-on, practical workshop explores what can be learned from the valuable lessons of mobile ecommerce search and how to profitably apply these learnings to the design of enterprise mobile search products. Be prepared to learn from lots of real-world examples, and don’t forget your paper and pencil to work on participatory design exercises to develop novel approaches for designing profitable mobile enterprise search products and services.

Enterprise Search Summit website ⇒

The Silicon Valley iOS Developers’ Meetup * January 19, 2011 * LinkedIn Headquarters, Mountain View, CA

Greg Nudelman — Fri, 21 Jan 2011 04:48:18 +0000

Designing a Resourceful Mobile Search Experience
“Greg was very knowledgeable and had numerous examples to demonstrate his concepts. Definitely worth my time.”
“Very interesting and insightful talk. We need more Greg’s in the world!”
“Thanks Greg for a top notch presentation on mobile UX.”

Presentation on Slideshare ⇒

Design4Mobile * September 20-24, 2010 * Chicago, IL

Greg Nudelman — Wed, 22 Sep 2010 19:43:49 +0000

Designing Resourceful Mobile E-Commerce Search

Long viewed as Web search’s poor sister, Mobile search presents a compelling story in its own right, with it’s own experience considerations and tremendous opportunities. To help illustrate what creates a resourceful and intuitive mobile search experience, I will present the best material from my upcoming book, Designing Search: UX Strategies for eCommerce Success due out from Wiley in Spring 2011:

The right way to approach the mobile search design challenge
Using Augmented Reality and mobile device GPS location
Local personal ecommerce & product bar-code scanners
Re-engaging the customer after constant interruptions
The UX differences between smart phones and tablet (iPad)
Faceted Search Design patterns for mobile and iPad
Mobile search Information Architecture patterns
The best ways to approach zero search results conditions

This is a straight-forward, practical talk about mobile e-commerce search UI design, so there will be lots of examples and very few bullet points.

Presentation on Slideshare ⇒
Design4Mobile website ⇒

DrawCamp * June 12, 2010 * Milwaukee, WI

Greg Nudelman — Thu, 10 Jun 2010 01:01:05 +0000

Skill Level: Basic. No drawing talent is necessary! If you can draw a line and a box, I can show you how to draw transitions.

DrawCamp website ⇒

Storyboarding iPad Transitions Article on BoxesandArrows