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relevancy

Don’t Put a QR Code on Your Business Card

Apr 4th, 2012 //  by Greg Nudelman

… until you read this article. I had a QR code on my business card for years, and studied how to engage people after the initial QR Code scan, and how to drive tangible value. Here I will reveal everything I learned about using QR Codes for personal and social connection, including using special formats like MECARD, and the secrets of linking to Twitter, LinkedIn, blog posts and custom landing pages.

Category: 56 Articles on Digital Strategy, Mobile and Search, Design Strategy, Featured UX Design Articles, Mobile, RWD, and Tablet UX DesignTag: ads, best practices, Design Strategy, ecommerce, IASummit, landing pages, Mobile and Tablet UX Design Articles, QR code, relevancy, revenue, Social Networking, UX Design

Search Results Satori: Balancing Pogosticking and Page Relevance

Jan 19th, 2010 //  by Greg Nudelman

When designing the data and layout for search results pages, the challenge is finding the right balance between providing enough information in individual search results, so customers can make informed decisions without pogosticking, and providing enough relevant search results on each page of results to warrant further exploration of the site.

Category: 56 Articles on Digital Strategy, Mobile and Search, Search UX Design ArticlesTag: pogosticking, relevancy, Search UX Design Articles, snippet, UX Design, UXmatters

Making $10,000 a Pixel: Optimizing Thumbnail Images in Search Results

Jan 19th, 2010 //  by Greg Nudelman

In search results, the old adage a picture is worth a thousand words rings true. When it comes to making your search results more efficient to use, more relevant, and more attractive, while dramatically increasing your conversion rates and revenues, images reign supreme. This column discusses how to avoid common pitfalls, and get the most out of your thumbnails.

Category: 56 Articles on Digital Strategy, Mobile and Search, Search UX Design ArticlesTag: images, pogosticking, relevancy, Search UX Design Articles, snippet, thumbnails, UX Design, UXmatters

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