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DesignCaffeine, Inc.

Design That Works.

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    • About Greg Nudelman
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    • UX of AI Keynote/Workshop
    • Mobile Lean UX Academy
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landing pages

HULT University Course: Advanced User Experience * July 2 – August 3, 2011 * San Francisco, CA

Jun 1st, 2012 //  by Greg Nudelman

Course Description This course teaches how to create best-of-class cross-channel customer experiences on the mobile, tablet and web. Using Mobile-First design principles, students will learn the practical modern UX methods and best design approaches for each channel, with special focus on critical elements of mobile apps, search, navigation, forms and workflows. Although no technical expertise …

Category: SpeakingTag: Agile, best practices, courses, Design Strategy, ecommerce, iPad, iPhone, Kindle Fire, landing pages, paper prototypes, Presentation, prototyping, Social Networking, Software Engineering, speaking, teaching, UX, UX Design, UX Research, workshops

Digital Cream * June 19, 2012 * San Jose, California

May 22nd, 2012 //  by Greg Nudelman

E-Consultancy’s exclusive invitation-only roundtable event, Digital Cream San Jose is an opportunity for senior client-side digital marketers to discuss best practice and the reality of digital marketing with the industry’s ‘cream of the crop’.

The event is designed to help you meet your peers and learn from each other about the latest best practice, what’s working and what’s not.

It’s a ‘hands-on’ participatory event: you will network and learn through discussion, roundtables and debate. Attend FREE as my guest by subscribing to Mobile and Tablet Design Secrets.

Category: SpeakingTag: ads, analytics, best practices, Design Strategy, ecommerce, iPad, iPhone, landing pages, pogosticking, Presentation, Search UX Design Articles, UX Design, Workshop

Virtual Seminar: QR Codes That Convert: Mobile UX Strategies for Success

Apr 6th, 2012 //  by Greg Nudelman

“The QR Codes that Convert webinar has already paid for itself. I was able to tweak a client’s QR campaign today, using what I learned, and it started increasing their customer engagement right away. I would recommend this webinar to anyone using QR codes in their marketing campaigns or anyone advising clients who use QR Codes.” – Marty Diamond, Diamond Website Conversion

You can view the recording made April 6th, 2012.

Category: SpeakingTag: ads, best practices, ecommerce, iPhone, landing pages, Mobile and Tablet UX Design Articles, Mobile Essentials, Presentation, QR code, Social Networking, UX Design, virtual webinar, Workshop

Don’t Put a QR Code on Your Business Card

Apr 4th, 2012 //  by Greg Nudelman

… until you read this article. I had a QR code on my business card for years, and studied how to engage people after the initial QR Code scan, and how to drive tangible value. Here I will reveal everything I learned about using QR Codes for personal and social connection, including using special formats like MECARD, and the secrets of linking to Twitter, LinkedIn, blog posts and custom landing pages.

Category: 56 Articles on Digital Strategy, Mobile and Search, Design Strategy, Featured UX Design Articles, Mobile, RWD, and Tablet UX DesignTag: ads, best practices, Design Strategy, ecommerce, IASummit, landing pages, Mobile and Tablet UX Design Articles, QR code, relevancy, revenue, Social Networking, UX Design

7 Ways to Whip Up Viral Value Through QR Codes: #6 Connect Through Social Networks (Part 1 of 2)

Jan 16th, 2012 //  by Greg Nudelman

Installment #6 shows how to deliver QR code value by allowing your customers to connect to your company through social networks. As of the date of this writing, many companies have been implementing their social mobile engagement strategy by putting printed Facebook and Twitter “buttons” on everything from print advertising to packaging. We think QR codes offer a much better solution. This is Part 1 of the article: 6 Reasons Printed Buttons Must Die.

Category: 56 Articles on Digital Strategy, Mobile and Search, Design Strategy, Featured UX Design Articles, Mobile, RWD, and Tablet UX DesignTag: ads, ecommerce, iPad, iPhone, landing pages, Mobile and Tablet UX Design Articles, QR code, Social Networking, tablet, UX Design

7 Ways to Whip Up Viral Value Through QR Codes: #7 Offer More Info About Your Product

Dec 21st, 2011 //  by Greg Nudelman

Your QR code is just the nail you need to engage the consumer. A chance to tell a story. A way to create the authentic, artesian, immersive product experience. An opportunity to give a service that extends the relationship with your brand well beyond the current moment of consumption.

Category: 56 Articles on Digital Strategy, Mobile and Search, Design Strategy, Featured UX Design Articles, Mobile, RWD, and Tablet UX DesignTag: brand, iPhone, landing pages, meme, Mobile and Tablet UX Design Articles, QR code, strategy, tablet

3 Secrets for a Successful QR Code Campaign This Holiday Season

Dec 11th, 2011 //  by Greg Nudelman

14 million Americans scanned a QR code in June 2011. Most of these folks had higher-end mobile devices and many had a household income of $100,000+. How do you reach these millions of Olympic Caliber Shoppers? Here are 3 key design strategies that help ensure the success of your QR code campaign.

Category: 56 Articles on Digital Strategy, Mobile and Search, Featured UX Design Articles, Mobile, RWD, and Tablet UX DesignTag: analytics, ecommerce, landing pages, Mobile and Tablet UX Design Articles, QR code, shopping

Practical Ecommerce Search: UX Strategies for Success

Aug 2nd, 2011 //  by Greg Nudelman

I wrote the definitive book on the subject: “Designing Search: UX Strategies for eCommerce Success”. In this workshop, I help you understand and create a cross-channel digital search strategy and show you how to improve the search experience through practical, intuitive interface design patterns that create 10X or more in ROI.

Category: WorkshopsTag: best practices, Design Strategy, ecommerce, iPad, iPhone, Kindle Fire, landing pages, revenue, Search UX Design Articles, sketching, Social Networking, tablet, UX Design, Workshop

Designing Brand Landing Pages for Mobile Devices

Feb 21st, 2011 //  by Greg Nudelman

People love to search by brand names. On the small screens of mobile devices, well-designed landing pages can provide a much better experience than keyword search results. This makes brand landing pages today’s biggest sleeper opportunity for mobile and tablet ecommerce. But you have to learn to be completely ruthless with your features and content. Here’s how.

Category: 56 Articles on Digital Strategy, Mobile and Search, Featured UX Design Articles, Mobile, RWD, and Tablet UX Design, Search UX Design ArticlesTag: brands, iPhone, landing pages, Mobile and Tablet UX Design Articles, Search UX Design Articles, UX Design

Searching Help: Don’t Even Go There

Jan 19th, 2010 //  by Greg Nudelman

Web site user assistance that consistently exceeds customer’s expectations can catapult your company to legendary status and create brand equity you can measure in billions of dollars. However, making Help a strategic asset for your company is an arduous task. To shed light on this important topic, I have teamed up with Tricia Clement, a renowned SUA expert, to deliver actionable insights about Web site user assistance.

Category: 56 Articles on Digital Strategy, Mobile and Search, Search UX Design ArticlesTag: help, inline help, landing pages, navigation, Search UX Design Articles, tutorials, UX Design, UXmatters

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