The state of your prototype must reflect the state of completion of your system. This simple guideline is also very profound. The degree of certainty in your design should be reflected in the level of completion of your prototype. The project starts with a rough storyboard which is highly uncertain and full of assumptions: no one knows if
the audience will find the product useful, if they will pay for it, or even if the product can (or should) be built.
How to Easily Prototype Your Android L Material Designs: TripAdvisor App Case Study
In my workshops, often the greatest challenge for designers is converting their existing Android designs to the new Material Design approach—making the interface both simpler and more visually rich than their corresponding Android 4.x designs, as well as laying out the “happy path†for the customers (using Floating Action Button or FAB, as one of the tools). The following sticky note wireframes demonstrate my quick take on converting the Android 4.x TripAdvisor app into Material Design using $1 Prototype methodology — perfect for prototyping Android Material Designs.
Digital Cream * June 19, 2012 * San Jose, California
E-Consultancy’s exclusive invitation-only roundtable event, Digital Cream San Jose is an opportunity for senior client-side digital marketers to discuss best practice and the reality of digital marketing with the industry’s ‘cream of the crop’.
The event is designed to help you meet your peers and learn from each other about the latest best practice, what’s working and what’s not.
It’s a ‘hands-on’ participatory event: you will network and learn through discussion, roundtables and debate. Attend FREE as my guest by subscribing to Mobile and Tablet Design Secrets.
Virtual Seminar: Cross-Channel Design: Magic Mobile Moments
Why do some million-dollar apps fail, while simple apps like Instagram make billions? The answer is “Magic Moments”. And on May 16th, the author of best-selling book “Designing Search: UX Strategies for eCommerce Success” will show you how to create “Magic Moments” in your own Mobile and Tablet apps.
NOTE: Not for beginners. The Expert Strategy(TM) Series is aimed at mastery of advanced design principles.
Virtual Seminar: QR Codes That Convert: Mobile UX Strategies for Success
“The QR Codes that Convert webinar has already paid for itself. I was able to tweak a client’s QR campaign today, using what I learned, and it started increasing their customer engagement right away. I would recommend this webinar to anyone using QR codes in their marketing campaigns or anyone advising clients who use QR Codes.” – Marty Diamond, Diamond Website Conversion
You can view the recording made April 6th, 2012.
Why we don’t do mobile usability tests (and neither should you)
In my experience, mobile usability tests, as they are popularly conducted, are a waste of time and resources and in vast majority of cases fail to lead to creation a better mobile product. Instead, I conduct RITE (Rapid Iterative Testing and Evaluation) studies: the only methodology that I’ve actually experienced in the real life yielding more delightful, usable and successful mobile products in less time.
Practical Agile Mobile Design
We help you look for success in the right place from the get go, with the right design patterns implemented through Agile and light-weight guerrilla user testing strategies that work. Faster. And with more confidence. “Start with questions and walk away with wireframes.”
Enterprise Search Summit Fall * November 1-3, 2011 * Washington, DC
Ubiquitous Enterprise Search: New Design Approaches for Mobile and Tablet
Lessons from ecommerce and other consumer-oriented mobile designs will provide practical strategies on managing the high-risk mobile search investment and growing the scope of enterprise search offerings.
GOLD SPONSOR: DrawCamp * October 23, 2011 * Milwaukee, WI
Agile Mobile Prototyping with Post-It Notes
In this intensive, hands-on session, participants will learn how to use a pack of post-it notes to successfully simulate a mobile device and re-create and study key interactions, transitions and touch-screen control ergonomics cheaply, quickly and accurately. Participants will walk away with a set of completed paper-prototype screens of their next app, ready for testing.
ScketchCamp Chi * October 22, 2011 * Chicago, IL
Agile Mobile Design Sketching
In this intensive, hands-on session, participants will learn how to use a pack of post-it notes to successfully simulate a mobile device and re-create and study key interactions, transitions and touch-screen control ergonomics cheaply, quickly and accurately. Participants will walk away with a set of completed paper-prototype screens of their next app, ready for testing.
Designing for Mobile & Tablet Workshop * October 21, 2011 * Milwaukee, WI
Today, mobile experiences are beginning to dominate our connection with technology. Stories we read. Places we go. Stuff we buy. Food we eat. Who we interact with. Mobile is increasingly becoming the platform, the operating system on which we run our digital lives. In this intensive hands-on full-day workshop, you will learn to design authentic mobile and tablet websites and apps that deliver experiences your customers will love to come back to again and again. And create a return on investment that will make your business people tremble with greed.
Practical Ecommerce Search: UX Strategies for Success
I wrote the definitive book on the subject: “Designing Search: UX Strategies for eCommerce Successâ€. In this workshop, I help you understand and create a cross-channel digital search strategy and show you how to improve the search experience through practical, intuitive interface design patterns that create 10X or more in ROI.
SILVER SPONSOR: UX SketchCamp * May 28, 2011 * San Francisco, CA
Storyboarding iPad Transitions
In this session we will dig deep together into the frame-by-frame analysis of popular iPad interface transitions and discuss the animation principles behind the secrets of industrial design magic that makes iPad transitions such a compelling experience.
WebVisions * May 25-27, 2011 * Portland, OR
Designing Effective Mobile Ecommerce Search
This quick, roll-up-your-sleeves/hands-on workshop with audience participation is scheduled for Thursday, May 26th, from 11:00 to 11:30 a.m. in the Tech Pod.
Enterprise Search Summit * May 10-11, 2011 * New York, NY
Designing Mobile Enterprise Search – Lessons From Mobile Ecommerce
This hands-on, practical workshop explores what can be learned from the valuable lessons of mobile ecommerce search and how to profitably apply these learnings to the design of enterprise mobile search products.
The Silicon Valley iOS Developers’ Meetup * January 19, 2011 * LinkedIn Headquarters, Mountain View, CA
Designing a Resourceful Mobile Search Experience
“Greg was very knowledgeable and had numerous examples to demonstrate his concepts. Definitely worth my time.”
“Very interesting and insightful talk. We need more Greg’s in the world!”
“Thanks Greg for a top notch presentation on mobile UX.”
Design4Mobile * September 20-24, 2010 * Chicago, IL
Designing Resourceful Mobile E-Commerce Search
Mobile search presents a compelling story in its own right, with it’s own experience considerations and tremendous opportunities. To help illustrate what creates a resourceful and intuitive mobile search experience, I will present the best material from my upcoming book, Designing Search: UX Strategies for eCommerce Success due out from Wiley in Spring 2011.
DrawCamp * June 12, 2010 * Milwaukee, WI
Storyboarding iPad Transitions
In this session we will dig deep together into the frame-by-frame analysis of popular iPad interface transitions and discuss the animation principles behind the secrets of industrial design magic that makes iPad transitions such a compelling experience. Then, I will demonstrate how to easily draw both existing transitions and any new design ideas in a fun storyboard format using post-it notes.
Information Architecture Summit * April 10-14, 2008 * Miami, FL
How to set up and run participatory design sessions, analyze data and present results effectively
This workshop will provide user experience professionals with practical guidance on how to successfully set up and run participatory design sessions, analyze data and present results effectively to project stake-holders. Lab set-up with a range of budgets, appropriate methodologies like PICTIVE, group and individual design sessions will be discussed.